Michael founded AdJacket in 2000 as a direct result of identifying an unfulfilled need in his marketing services firm, RedHouse Interactive. RedHouse Interactive, Inc. was founded by Michael in 1972 and has operated successfully in the video production business since inception. Major clients include The Disney Company, Universal, AT&T and many advertising agencies across the U.S. Michael attended the U.S. Navy “A” school for electronics and the University of Maryland majoring in electrical engineering and computer programming. Jeff brings 30 years of marketing services experience to the launch of AdJacket. Jeff spent most of his career in senior management positions at Einson Freeman Inc. during and after their sale to WPP Group in 1988. Einson grew to become the fourth largest sales promotion firm while Jeff was Einson’s Chairman & CEO. Recently Jeff was inducted into the Promotion Marketing Hall of Fame. He graduated cum laude from Dartmouth College and was a marketing major at the Tuck School of Business. Oleg brings his considerable technical background to the development process used to create AdJacket’s working, web-based model. He manages a team of extremely talented programmers who have written the software product and currently is in charge of all development. Oleg received his masters and PhD. from Western Michigan University. He also received a MS in Nuclear Physics Engineering from Tomsk Polytechnical prior to attending Western Michigan University.